RF Spot

RF Spot is revolutionizing the brick and mortar retail market with new automation technology that enables retailers to extract highly relevant layers of data across each store, bringing full transparency and superior efficiencies to in store operations.  Dstllry was tasked with bringing RFSpot’s brand and latest technology to life through a new logo, website design…

W Hotel + Tara Stiles

Dstllry partnered with Starwood Hotels & Resorts Worldwide Inc. to create a video for W Hotels launch of their new yoga series, FIT with Tara Stiles. The Program: W Hotels Worldwide today announced the launch of its first ever fitness program, FIT with Tara Stiles, rolling out to all 45 of the W brand’s cutting-edge hotels and resorts around…

EQUINOX

An amazing testament to what true dedication, perseverance, and commitment can afford you in life. Equinox commissioned Dstllry to create a series of fitness and lifestyle videos that would be representative of the company’s strong brand vision and attempt to reinvent the way video can be used in the fitness space. Equinox’s Briohny Smyth does…

Montauk Yacht Club

Dstllry Creative Director Michael Godshall’s portfolio includes winning the Montauk Yacht Club business.  Through hands on creative direction, Montauk Yacht Club launched a fully integrated campaign – print, web, and collateral – that is still in market today.

Red Bull

  Facebook updates. Dstllry was charged with rethinking Red Bull’s non-action sport target consumer. The task was to create a smart and witty social media campaign. The outcome was a targeted push encompassing, “Moments When” you need a Red Bull, whether at home, work, or school.

Century 21

  Dstllry Creative Director Michael Godshall was asked to develop multiple online campaigns to support Century 21’s online competition with fashion sites like Gilt, Bluefly and Beyondtherack. Leveraging its own history and dealbreaking success, the campaign focused upon real people, sharing the exceptional deals on the fashion they love.

State Farm

Dstllry Creative Director Michael Godshall developed two broadcast commercials and a microsite that featured State Farm’s new partnership with LeBron James. Maintaining the integrity of the State Farm brand, Godshall created authentic stories that were tailored for “generation Z”; millennial consumers unaware of the true benefits of insurance and more importantly having an agent on…

COOLER CLEANSE

Campaign Designs Project Dstllry launched an entirely new product Skew for Cooler Cleanse in 2012, a program called “Juice for a Day.” Dstllry was responsible for the thinking behind the campaign and its slogan, which sets out to make juicing an accessible and friendly prospect for the average individual. Cooler Cleanse already had a healthy…

WRIGLEY’S

With the leadership of Dstllry Creative Director Michael Godshall, Wrigley’s refreshed their classic gum jingles and brand with current pop stars highlighting the new gum packaging into an extensive and lengthy campaign that included broadcast, print, out-of-home, and event. The challenge was to launch Wrigley’s redesigned slim pack for its five core “sugar brands.” The…

ROCAWEAR FRAGRANCE

Dstllry Creative Director Michael Godshall partnered with Rocawear Fragrances in pursuing a new creative approach to men’s fragrance. Instead of showing polished male models in a stereotypical lifestyle scene, the campaign showcased why men wear fragrances – for women to want them, even when they’re not there. Campaign included broadcast, print, retail, and out-of-home, including…

ALTOIDS TIN ART

Orbit gum has always been perceived by the consumer as having a “reto-forward” style with a distinct look and feel from other brands in the category. This stylish approach will continue via a repackaging effort that focuses more on design vs. branding. Our task was to curate artist to Orbit and produce the packs.

Colour Collective

Company Description: Colour Collective is a full-service, turnkey beauty brand and product development agency. Project Brief: Create a non-traditional sizzle reel, inspired by the fashion and beauty world that is a true blend of both technique and artistry; the core of the Colour Collective’s philosophy. Experience: “Working with Dstllry to produce our brand video was…

Claudio Reyna Foundation

Dstllry Executive Producer Bradley Myers was asked to produce a PR video for the Claudio Reyna Foundation to raise awareness and support fundraising. Claudio was an international footballer, Captain of the US national team, a 4-time World Cup team member and a 2-time Olympian.